2025
Consulting | AI Agent | Research
Seoul National University Dental Hospital
The future of dental care experience redefined by AI
2025
Consulting | AI Agent | Research
Seoul National University Dental Hospital
The future of dental care experience redefined by AI
2025
Research | Strategy | AI Agent
Korea Health Industry Development Institute
AI humanoid robot optimized for operating room workflows
2025
Research | Strategy | AI Agent
Korea Health Industry Development Institute
AI humanoid robot optimized for operating room workflows
2025
Research | AI Agent | Service
Korea Health Industry Development Institute
Sparking healthcare innovation with medical data—safe within the ark of federated learning
2025
Research | AI Agent | Service
Korea Health Industry Development Institute
Sparking healthcare innovation with medical data—safe within the ark of federated learning
2025
AI Agent | Education | Research
Kangwon National University Hospital
Haheho’s ward AI avatar connecting inpatients and medical staff
2025
AI Agent | Education | Research
Kangwon National University Hospital
Haheho’s ward AI avatar connecting inpatients and medical staff
2024
Research & Strategy | AI Agent | Service
MIRO Ministry of Health and Welfare
AI-driven clinical decision support for pre-, during-, and post-emergency room visits
2024
Research & Strategy | AI Agent | Service
MIRO Ministry of Health and Welfare
AI-driven clinical decision support for pre-, during-, and post-emergency room visits
2025
Research & Strategy | AI Agent | Service
Samsung Medical Center
Haheho’s pediatric emergency AI avatar that reads caregivers’ emotions to build rapid rapport with clinicians
2025
Research & Strategy | AI Agent | Service
Samsung Medical Center
Haheho’s pediatric emergency AI avatar that reads caregivers’ emotions to build rapid rapport with clinicians
2025
Consulting | AI Agent | Research & Strategy
Seoul Eunpyeong Hospital
Imagining healing environments for patients recovering from substance addiction
2025
Consulting | AI Agent | Research & Strategy
Seoul Eunpyeong Hospital
Imagining healing environments for patients recovering from substance addiction
2025
Consulting | Service
Samsung Electrinics
Connecting hospital care and daily life through seamless PGHD integration
2025
Consulting | Service
Samsung Electrinics
Connecting hospital care and daily life through seamless PGHD integration
2025
Consulting | Service | Branding & Identity
Eli Lilly Korea
Designing the first educational experience for injectable obesity treatments
2025
Consulting | Service | Branding & Identity
Eli Lilly Korea
Designing the first educational experience for injectable obesity treatments
2024
Consulting | Branding & Identity | Service | AI Agent
Juntendo University Hospital (Tokyo)
Designing the holistic experience of participants in a genomic-based anti-aging program
2024
Consulting | Branding & Identity | Service | AI Agent
Juntendo University Hospital (Tokyo)
Designing the holistic experience of participants in a genomic-based anti-aging program
2024
Consulting | Branding & Identity | Service
Chungnam National University Hospital
Redefining the first impression of a national university hospital
2024
Consulting | Branding & Identity | Service
Chungnam National University Hospital
Redefining the first impression of a national university hospital
2023
CONSULTING | EDUCATION
Seoul St. Mary's Hospital
Blood Collection Room
How Can We Untangle Bottlenecks During Blood Collection?
2023
CONSULTING | EDUCATION
Seoul St. Mary's Hospital
Blood Collection Room
How Can We Untangle Bottlenecks During Blood Collection?
2023
CONSULTING | BRANDING & IDENTITY
Sejong Chungnam National University Hospital
Fertility Care Center
Be My Planet:
Fertility Care Center
2023
CONSULTING | BRANDING & IDENTITY
Sejong Chungnam National University Hospital
Fertility Care Center
Be My Planet:
Fertility Care Center
2023
CONSULTING | EDUCATION
Bucheon St. Mary's Hospital
Outpatient Department
Harmony in Care: Patient-Centric Outpatient Experience
2023
CONSULTING | EDUCATION
Bucheon St. Mary's Hospital
Outpatient Department
Harmony in Care: Patient-Centric Outpatient Experience
2022
SERVICE | BRANDING & IDENTITY
HOLA (haheho project)
Hormone-Based
Health Planner, HOLA
2022
SERVICE | BRANDING & IDENTITY
HOLA (haheho project)
Hormone-Based
Health Planner, HOLA
CONSULTING | EDUCATION
Granum Sinapis Center
Empowering Healthcare Through Idea Generation
CONSULTING | EDUCATION
Granum Sinapis Center
Empowering Healthcare Through Idea Generation
EDUCATION | RESEARCH & STRATEGY
Smart Health City Policy Research
Envisioning Korea's Smart and Healthy Future Cities
EDUCATION | RESEARCH & STRATEGY
Smart Health City Policy Research
Envisioning Korea's Smart and Healthy Future Cities
EDUCATION
HiPex 2022
Exploring Patient-Centric Service Design through Whys
EDUCATION
HiPex 2022
Exploring Patient-Centric Service Design through Whys
CONSULTING | EDUCATION | BRANDING & IDENTITY
AIN Womans' Hospital (formerly Incheon Womans' Hospital)
Revitalizing a 40-Year Old Womans' Hospital
CONSULTING | EDUCATION | BRANDING & IDENTITY
AIN Womans' Hospital (formerly Incheon Womans' Hospital)
Revitalizing a 40-Year Old Womans' Hospital
SERVICE | BRANDING & IDENTITY
KEET (haheho project)
Keet Your Moment: Discovering Small Joys in Everyday Life
SERVICE | BRANDING & IDENTITY
KEET (haheho project)
Keet Your Moment: Discovering Small Joys in Everyday Life
EDUCATION
CHA Hospital Group CS Leader Training
Elevating the Patient Experience at CHA Hospitals
EDUCATION
CHA Hospital Group CS Leader Training
Elevating the Patient Experience at CHA Hospitals
CONSULTING | EDUCATION
Seoul St. Mary's Hospital
Simplifying Patient Navigation: Enhancing Access to the Outpatient Laboratory
CONSULTING | EDUCATION
Seoul St. Mary's Hospital
Simplifying Patient Navigation: Enhancing Access to the Outpatient Laboratory
CONSULTING | EDUCATION | RESEARCH & STRATEGY
Seoul Public Health and Medical Foundation
COVID-19 Citizen Policy Research
'With Corona': Healthy Living with COVID-19
CONSULTING | EDUCATION | RESEARCH & STRATEGY
Seoul Public Health and Medical Foundation
COVID-19 Citizen Policy Research
'With Corona': Healthy Living with COVID-19
CONSULTING | BRANDING & IDENTITY
Seoulcare Health Kit
Reaching Out to Elderly Wellbeing: A Doorstep Healthcare Initiative
CONSULTING | BRANDING & IDENTITY
Seoulcare Health Kit
Reaching Out to Elderly Wellbeing: A Doorstep Healthcare Initiative
CONSULTING | EDUCATION
Seoul Design Foundation Junior Designer Workshop
Designing the Future of Service through Education
CONSULTING | EDUCATION
Seoul Design Foundation Junior Designer Workshop
Designing the Future of Service through Education
SERVICE | BRANDING & IDENTITY
Mind Delivery Process
Exploring Emotions through the Mind Delivery Process
SERVICE | BRANDING & IDENTITY
Mind Delivery Process
Exploring Emotions through the Mind Delivery Process
CONSULTING | BRANDING & IDENTITY
Seoul Metropolitan Government
Helping Patients' Recovery After COVID-19 Isolation
CONSULTING | BRANDING & IDENTITY
Seoul Metropolitan Government
Helping Patients' Recovery After COVID-19 Isolation
CONSULTING | EDUCATION
COVID-19 Vaccination Center
Strategizing Nationwide COVID-19 Vaccination
CONSULTING | EDUCATION
COVID-19 Vaccination Center
Strategizing Nationwide COVID-19 Vaccination
EDUCATION | RESEARCH & STRATEGY
Sungshin Women's University
Researching Demand for Talent Development in Design
EDUCATION | RESEARCH & STRATEGY
Sungshin Women's University
Researching Demand for Talent Development in Design
CONSULTING | EDUCATION | RESEARCH & STRATEGY
Seoul Public Health and Medical Foundation
COVID-19 Citizen Policy Research
'With Corona': Healthy Living with COVID-19
CONSULTING | EDUCATION | RESEARCH & STRATEGY
Seoul Public Health and Medical Foundation
COVID-19 Citizen Policy Research
'With Corona': Healthy Living with COVID-19
EDUCATION | RESEARCH & STRATEGY
MIRO Co-Creation Template
Remote Co-creation Workshops for Creative Ideation
EDUCATION | RESEARCH & STRATEGY
MIRO Co-Creation Template
Remote Co-creation Workshops for Creative Ideation